Tag Archives: WeChat
WeChat tests breaking news alerts as it looks to enrich real-time content
Top Stories Tamfitronics Tencent’s super app WeChat has added a fresh feature that is designed to send breaking news alerts on top of users’ other official account subscription notifications, in an effort to make the messaging app more competitive in information distribution. Sources of the latest news for the alert mostly come from China’s official state media outlets, with WeChat users able to get international breaking news notices without the need to fully subscribe. According to screenshots shared by beta-test users, news stories including rainstorm warnings in Beijing and updates on conflicts in the Middle East have been displayed on the test channel.
Comment on WeChat Moment ads min. buy reduced in 2016 by Comment on Top WeChat stats and trends 2017 by vekalat-talagh – success street is a multipurpose site.For businesses,news across continents,regions and various interests.Rovs ,Careers and so much
Top Stories Tamfitronics The minimum buy of WeChat Moments advertisement is further reduced from 200,000 yuan (US$30,418) to 50,000 yuan (US$7605) in an attempt to attract more small and medium companies.Monthly active users (“MAUs”) of WeChat, including Chinese version Weixin, reached 762 million in Q1 2016 according to the latest Tencent financial results. And, Tencent reported total revenues of RMB31,995 million (USD4,952 million) in Q1 2016, an increase of 43% over the first quarter of 2015. Related: Unwritten rules of Weibo and WeChat Feed StreamIn addition to the reduced minimum budget requirement, WeChat also launched two different formats for advertising on its social networking stream Moments: video and coupon ads.The latest WeChat Moments video ad allowed companies to display their ads through video. Video ad charged 180 yuan on CPM basis in core cities,...
Comment on WeChat MAU grew 19.5% to 963M; QQ down to 850M in Q2 2017 by Comment on Top WeChat stats and trends 2017 by vekalat-talagh – success street is a multipurpose site.For businesses,news across continents,regions and various interests.Rovs ,Caree
Top Stories Tamfitronics The total number of monthly active users on WeChat reached 963 million, an increase of 19.5% YoY according to Tencent’s latest financial results. QQ MAUs dropped 3.9% to 662 million.Tencent achieved 59% YoY revenue growth in Q2 2017 to RMB 56,606 million (USD8,356 million), driven primarily by smart phone games and PC games, payment related services, online advertising, and digital content subscriptions and sales.Value Added Services Revenues increased by 43% to RMB36,804 million for 2Q2017 on a YoY basis.Online games revenues increased by 39% to RMB23,861 million, primarily driven by revenue growth from Tencent’s smartphone games, including existing titles such as Honour of Kings, and new titles such as the China version of Contra Return, Dragon Nest Mobile and Legacy TLBB Mobile, and from our key PC titles such as LoL and...
Comment on WeChat online shoppers to double in 2016 by Comment on Top WeChat stats and trends 2017 by Comment on Top WeChat stats and trends 2017 by vokalayetehran – ???????? – success street is a multipurpose site.For businesses,news across continent
Top Stories Tamfitronics In 2016, 83% Chinese users use multi devices for social shopping, 78% for online shopping according to McKinsey Digital Consumer Survey.E-commerce retail sales account for over 50% of China’s total product value in lower tier cities; online shoppers growth rate is 61%, higher than that of the first-tier and second-tier cities.The number of online shoppers in third-tier cities and below reached 257 million.The proportion of WeChat online shoppers doubled in 2016 with 31%.Users who shop on JD.com via WeChat account for 32%, slightly more than that of other shoppers on WeChat.Cross-boarder online shoppers in the first-tier and second-tier cities are more than shoppers from the third-tier and fourth-tier cities.Shoppers from the first-tier cities spend 40% of their total expenditure on health care products, while shoppers from the second-tier cities tend to spend 50%...
