Whataburger Welcomes New Chief Operating Officer, Jessica Reicher
Jessica ReichererSan Antonio, TX (RestaurantNews.com) Whataburger has hired Jessica Reicher as Executive Vice President and Chief Operating Officer. Jessica brings more than 30 years of diverse restaurant leadership experience, with a proven track record of operational excellence, brand growth, and people-first leadership.
Most recently, Jessica served as President of Arby’s at Flynn Group, where she led over 360 locations across 10 states. Under her leadership, Flynn Arby’s consistently ranks at the top of the system on national benchmarks in sales and customer satisfaction. Her people development strategy resulted in industry-leading turnover improvements, and the team was recognized with Arby’s Franchisee of the Year Award in 2021.
Jessica’s career began at Red Robin, where she rose from hourly team member to Regional Operations Director. She later held senior leadership roles at Fuddruckers, Pizza Hut International, and...
