Tag Archives: Redefining
Redefining Hospice: Living Life To The Fullest Is Not About Giving Up
Community Nursing Services in Utah is a nonprofit hospice and home health agency that brings comfort to patients and families through unique programs like pet therapy.
Community Nursing ServicesYoloCares is a California based NPHI member organization, seen here taking a patient out for a special bike ride.
YoloCares (Northern California)Discussions about end-of-life care in America are often met with silence, confusion or fear. Yet millions of families face it every year, often without the support, clarity, or resources they need. Tom Koutsoumpas, CEO and founder of the National Partnership for Healthcare and Hospice Innovation ( NPHI), argues that it’s time we redefine hospice not as a last resort, but as a profound opportunity for quality, dignified living until the end.
As a stage 3 melanoma survivor, Koutsoumpas understands how deeply caregiving can touch our lives. "I’m lucky to...
Redefining Hospitality: Strategies for Soft-Brand Lifestyle Hotels to Attract the Evolving Traveler
Lifestyle As the travel landscape continues to evolve, lifestyle hotels find themselves uniquely positioned to meet the demands of today’s diverse and discerning travelers. These travelers are no longer just seeking a place to sleep; they’re searching for unique, memorable experiences that align with their values and preferences. By leveraging their inherent flexibility and distinctive character, soft-brand lifestyle hotels can rise to meet theseevolving expectations. These properties must focuson several key strategies, the most important of which often falls by the wayside: marketing.Leverage Effective Marketing StrategiesIn an increasingly competitive hospitality industry, strategic marketing is crucial for soft-brand lifestyle hotels to stand out and attract today’s evolving travelers. To address this challenge, leveraging the robust marketing infrastructure, tools, and platforms of their main brands, these hotels can streamline their marketing efforts, gaining access to a broader...
