Tag Archives: Flagship
HUGO BOSS Opens BOSS Flagship Store and Showroom in D�sseldorf
Lifestyle METZINGEN – WEBWIRE – Friday, July 19, 2024HUGO BOSS is significantly expanding its commitment in the center of Europe with the opening of the new BOSS flagship store in Dsseldorf. On around 1,000 square meters of sales space, spread over two floors, the 24/7 lifestyle range of the BOSS brand for men and women will be presented in a new light. The opening is part of the optimization and modernization of the global store network.The newly developed Smart Fitting Room will be integrated into eight of 17 fitting rooms in this store for the first time. It offers customers digital access to extensive product information, including material and care instructions as well as alternative sizes available. Equipped with RFID, items in the changing rooms are immediately recognized and displayed on a screen. Customers...